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Blog Category

Digital Marketing

Marketing changes fast, and digital teams stay relevant by adapting faster. Articles in this category bring together what's actually working in modern marketing across search visibility, paid media, content strategy, conversion optimisation, and the analytics work that proves what's moving the needle. The takeaways here come from real client campaigns shipping live, with practical lessons you can act on. The same thinking drives the growth engagements we lead across diverse industries.

Reactivating Dormant Zoho CRM Leads with Marketing Automation

Enterprise Software Jun 16, 2026

Reactivating Dormant Zoho CRM Leads with Marketing Automation

253 Hits READ MORE

How SEO Reseller Programs Work and What Agencies Get Wrong When Picking One

Digital Marketing Jun 15, 2026

How SEO Reseller Programs Work and What Agencies Get Wrong When Picking One

222 Hits READ MORE

ChatGPT Ads in 2026: What Business Owners Need to Know Before Spending a Dollar

Digital Marketing May 5, 2026

ChatGPT Ads in 2026: What Business Owners Need to Know Before Spending a Dollar

3996 Hits READ MORE

Digital Marketing for Dental Offices That Stops the $500K Leak

Digital Marketing Apr 8, 2026

Digital Marketing for Dental Offices That Stops the $500K Leak

1867 Hits READ MORE

How Ask Maps and Gemini Are Changing Local SEO

Digital Marketing Mar 13, 2026

How Ask Maps and Gemini Are Changing Local SEO

4519 Hits READ MORE

How to Find & Track AI Queries in Google Search Console

Digital Marketing Mar 5, 2026

How to Find & Track AI Queries in Google Search Console

4396 Hits READ MORE

How to Get Shopify Product Pages in Google AI Overviews

Digital Marketing Jan 12, 2026

How to Get Shopify Product Pages in Google AI Overviews

991 Hits READ MORE

How Ecommerce Marketing Automation Can Make Your Holiday Sales Smoother

Digital Marketing Dec 2, 2025

How Ecommerce Marketing Automation Can Make Your Holiday Sales Smoother

566 Hits READ MORE

Your 2025 GEO Implementation Checklist: Turning Traditional SEO Into LLM-Ready Content

Digital Marketing Nov 18, 2025

Your 2025 GEO Implementation Checklist: Turning Traditional SEO Into LLM-Ready Content

3267 Hits READ MORE

AI Marketing Automation: Tools, Strategies, Best Practices, and Case Studies from Leading Brands

AI Marketing Automation: Tools, Strategies, Best Practices, and Case Studies from Leading Brands

7430 Hits READ MORE

What Is LLMs.txt? How Does It Help Your SEO

Digital Marketing Oct 9, 2025

What Is LLMs.txt? How Does It Help Your SEO

1732 Hits READ MORE

Generative Engine Optimization (GEO): The Future of SEO and AI Search Visibility

Digital Marketing Jul 15, 2025

Generative Engine Optimization (GEO): The Future of SEO and AI Search Visibility

2629 Hits READ MORE

SEO is Dying. GEO is How You Stay Seen

Digital Marketing Jun 5, 2025

SEO is Dying. GEO is How You Stay Seen

1956 Hits READ MORE

Tried and Tested Local SEO Guide To 1.5X Business Visibility On Google

Digital Marketing Aug 11, 2021

Tried and Tested Local SEO Guide To 1.5X Business Visibility On Google

4548 Hits READ MORE

A Factual Study on the Influence of Online Reviews and Local SEO

Digital Marketing Sep 25, 2017

A Factual Study on the Influence of Online Reviews and Local SEO

4046 Hits READ MORE

RIP HTTP Protocol – The End of Unsecured Websites

Digital Marketing Aug 18, 2017

RIP HTTP Protocol – The End of Unsecured Websites

3208 Hits READ MORE

How to Sherlock Your Way Out Of Google’s Schema Penalty

Digital Marketing Aug 5, 2017

How to Sherlock Your Way Out Of Google’s Schema Penalty

4398 Hits READ MORE

A Detailed Guide On Google Posts for Local Brands

Digital Marketing Jul 20, 2017

A Detailed Guide On Google Posts for Local Brands

2402 Hits READ MORE

Why 2017 Should Be the Year of Featured Snippets

Digital Marketing Jul 1, 2017

Why 2017 Should Be the Year of Featured Snippets

2392 Hits READ MORE

Stay Ahead Of The SEO Curve: Google’s Mobile-First Index Explained

Creative & Design Apr 14, 2017

Stay Ahead Of The SEO Curve: Google’s Mobile-First Index Explained

3714 Hits READ MORE

Internal Linking For SEO Dummies – A Snappy Guide

AI Feb 15, 2017

Internal Linking For SEO Dummies – A Snappy Guide

3069 Hits READ MORE

Clever Long Tail Keyword Research For Faster Search Ranking

Digital Marketing Jan 31, 2017

Clever Long Tail Keyword Research For Faster Search Ranking

2224 Hits READ MORE

5 Killer Google Analytics Hacks to Boost Your SEO

Digital Marketing Jan 13, 2017

5 Killer Google Analytics Hacks to Boost Your SEO

1652 Hits READ MORE

Basics of SEO – Learn How to Boost Organic CTR

Digital Marketing Dec 30, 2016

Basics of SEO – Learn How to Boost Organic CTR

2107 Hits READ MORE

How Does CTR Affect Your SEO Rankings?

Digital Marketing Dec 17, 2016

How Does CTR Affect Your SEO Rankings?

2110 Hits READ MORE

Spotify.com Violates the Google Webmaster Guidelines

Digital Marketing Dec 8, 2016

Spotify.com Violates the Google Webmaster Guidelines

1927 Hits READ MORE

Google Machine Learning Now Powers Featured Snippets And Not Just Search Results

Digital Marketing Dec 2, 2016

Google Machine Learning Now Powers Featured Snippets And Not Just Search Results

1873 Hits READ MORE

Restaurants and Online Courses to Join the Rich Card Bandwagon for Google

Digital Marketing Dec 1, 2016

Restaurants and Online Courses to Join the Rich Card Bandwagon for Google

1883 Hits READ MORE

Preparing your E-commerce Store for The Holiday Shopping Season

Digital Marketing Nov 25, 2016

Preparing your E-commerce Store for The Holiday Shopping Season

1443 Hits READ MORE

Mobile-first Index: Google’s New Challenge To SEO?

Digital Marketing Nov 15, 2016

Mobile-first Index: Google’s New Challenge To SEO?

1777 Hits READ MORE

Role of Machine Learning in Google Search

Role of Machine Learning in Google Search

1851 Hits READ MORE

A Parting of Ways: How Google is Going to Split its Search Index

Digital Marketing Oct 25, 2016

A Parting of Ways: How Google is Going to Split its Search Index

2081 Hits READ MORE

Impact of AI in SEO and Its Future

Digital Marketing Oct 20, 2016

Impact of AI in SEO and Its Future

1998 Hits READ MORE

From Possum to Penguin: How Google’s Recent Updates Are Evolving SEO

Digital Marketing Oct 3, 2016

From Possum to Penguin: How Google’s Recent Updates Are Evolving SEO

1787 Hits READ MORE

Impact of SSL on SEO: What We Have Learned

Digital Marketing Sep 22, 2016

Impact of SSL on SEO: What We Have Learned

1841 Hits READ MORE

New AdWords Interface Rolls Out For More Users. Bye-Bye Tabs, Hello! Mobile-First Design

Digital Marketing Aug 22, 2016

New AdWords Interface Rolls Out For More Users. Bye-Bye Tabs, Hello! Mobile-First Design

2293 Hits READ MORE

11 Best SEO Practices for Structuring URLs

Creative & Design Aug 12, 2016

11 Best SEO Practices for Structuring URLs

2097 Hits READ MORE

Google: No PageRank Dilution When Using 301 or 30X Redirects Anymore

Digital Marketing Aug 8, 2016

Google: No PageRank Dilution When Using 301 or 30X Redirects Anymore

4002 Hits READ MORE

6 Simple ‘UX’ Tweaks For Better Conversions

Creative & Design Aug 2, 2016

6 Simple ‘UX’ Tweaks For Better Conversions

1824 Hits READ MORE

Sharing Your Google AdWords Account Access – The Right Way

Digital Marketing Jun 16, 2016

Sharing Your Google AdWords Account Access – The Right Way

1885 Hits READ MORE

WooCommerce vs. Shopify: How To Sell Better Online

Creative & Design Jun 9, 2016

WooCommerce vs. Shopify: How To Sell Better Online

1676 Hits READ MORE

Best WordPress Blog SEO Practices for Tags, Categories and Authors Pages

Digital Marketing May 25, 2016

Best WordPress Blog SEO Practices for Tags, Categories and Authors Pages

1684 Hits READ MORE

A Beginner’s Guide to Local SEO: The Whats, Hows and Whys

Digital Marketing May 16, 2016

A Beginner’s Guide to Local SEO: The Whats, Hows and Whys

1648 Hits READ MORE

Google Is All Set To Display Live TV Listings in Searches

Digital Marketing Apr 25, 2016

Google Is All Set To Display Live TV Listings in Searches

1562 Hits READ MORE

How A Tweet Changed PHP As A Programming Language

Digital Marketing Apr 22, 2016

How A Tweet Changed PHP As A Programming Language

3096 Hits READ MORE

Load Fast, Sell More: Short Guide To AMP

Creative & Design Feb 29, 2016

Load Fast, Sell More: Short Guide To AMP

1875 Hits READ MORE

Google Updates Its Core Algorithm, Includes Panda As A Ranking Signal

Digital Marketing Jan 20, 2016

Google Updates Its Core Algorithm, Includes Panda As A Ranking Signal

1726 Hits READ MORE

RankBrain : Advent of Machine Learning In Google Algorithm

Digital Marketing Nov 7, 2015

RankBrain : Advent of Machine Learning In Google Algorithm

1830 Hits READ MORE

Facebook Goes After A Dedicated Video Feed

Digital Marketing Nov 2, 2015

Facebook Goes After A Dedicated Video Feed

2871 Hits READ MORE

How Important Is Google’s Author Rank For SEO, Really?

Digital Marketing Sep 26, 2015

How Important Is Google’s Author Rank For SEO, Really?

1754 Hits READ MORE

Google To Penalize Mobile Web With App Interstitials Starting November 1

Digital Marketing Sep 1, 2015

Google To Penalize Mobile Web With App Interstitials Starting November 1

1706 Hits READ MORE

Login to My Business Account or Risk Deindexing : Google

Digital Marketing Aug 27, 2015

Login to My Business Account or Risk Deindexing : Google

2070 Hits READ MORE

Google Hints On A Future Penalty Targeting App Interstitials

Digital Marketing Aug 25, 2015

Google Hints On A Future Penalty Targeting App Interstitials

1550 Hits READ MORE

Official Twitter Feeds Now Find Home On Google Search Results

Digital Marketing Aug 21, 2015

Official Twitter Feeds Now Find Home On Google Search Results

1736 Hits READ MORE

Going Mobile Only, Not The Best Approach – Google

Creative & Design Aug 19, 2015

Going Mobile Only, Not The Best Approach – Google

1561 Hits READ MORE

Expandable sitelinks now appear on Google Mobile Results

Digital Marketing Aug 19, 2015

Expandable sitelinks now appear on Google Mobile Results

1377 Hits READ MORE

Google Updates Local Stack Results Page, 7 Pack Slims To 3 Pack

Digital Marketing Aug 8, 2015

Google Updates Local Stack Results Page, 7 Pack Slims To 3 Pack

1609 Hits READ MORE

Google Announces A Spanking New Analytics API for SEO Developers

Digital Marketing Aug 6, 2015

Google Announces A Spanking New Analytics API for SEO Developers

1510 Hits READ MORE

Google’s Panda Wakes Up After 10 Months – Update 4.2 Rolls Out

Digital Marketing Jul 23, 2015

Google’s Panda Wakes Up After 10 Months – Update 4.2 Rolls Out

1974 Hits READ MORE

Google Clarifies On Influence Of TLDs On Organic Rankings

Digital Marketing Jul 21, 2015

Google Clarifies On Influence Of TLDs On Organic Rankings

2419 Hits READ MORE

No Penguin Updates For A Few Months – Google’s Gary Illyes

Digital Marketing Jul 13, 2015

No Penguin Updates For A Few Months – Google’s Gary Illyes

1393 Hits READ MORE

A Comprehensive Amazon SEO Guide for Vendors

Digital Marketing Jul 9, 2015

A Comprehensive Amazon SEO Guide for Vendors

1756 Hits READ MORE

The End Of SEO Doorway Pages, Google Hints At An Algorithm Update

Digital Marketing Jun 16, 2015

The End Of SEO Doorway Pages, Google Hints At An Algorithm Update

2496 Hits READ MORE

Doing Multilingual and Multiregional SEO, The Right Way

Digital Marketing Jun 11, 2015

Doing Multilingual and Multiregional SEO, The Right Way

1753 Hits READ MORE

IM2Calories – Google’s Deep Learning AI Could Be Your Next Dietitian

Digital Marketing Jun 10, 2015

IM2Calories – Google’s Deep Learning AI Could Be Your Next Dietitian

1897 Hits READ MORE

Google’s ‘Secret Sauce’ To Be Spilled Out In Open?

Digital Marketing Apr 14, 2015

Google’s ‘Secret Sauce’ To Be Spilled Out In Open?

1536 Hits READ MORE

How To Survive Google’s April 21 Mobile Friendly Update – Mobocalypse

Digital Marketing Apr 11, 2015

How To Survive Google’s April 21 Mobile Friendly Update – Mobocalypse

1859 Hits READ MORE

Converting Visits into Sales : The Art of Persuasive Copywriting

Digital Marketing Mar 24, 2015

Converting Visits into Sales : The Art of Persuasive Copywriting

1817 Hits READ MORE

5 Social Media Management Sins To Avoid

Digital Marketing Mar 21, 2015

5 Social Media Management Sins To Avoid

1603 Hits READ MORE

Google Algorithm Includes Mobile Friendly Design As A Ranking Parameter

Creative & Design Mar 3, 2015

Google Algorithm Includes Mobile Friendly Design As A Ranking Parameter

1549 Hits READ MORE

Digital Marketing Feb 11, 2015

More ‘Likes’ For Your Brand – Social Media Reach Explained

2401 Hits READ MORE

Are you still not using Google’s ‘Business View’?

Digital Marketing Jul 26, 2014

Are you still not using Google’s ‘Business View’?

1465 Hits READ MORE

Twitter timeline gets amusing with ubiquitous GIF!

Digital Marketing Jun 20, 2014

Twitter timeline gets amusing with ubiquitous GIF!

2305 Hits READ MORE

Soon- You’ll be able edit your Facebook “Lookback”

Digital Marketing Feb 6, 2014

Soon- You’ll be able edit your Facebook “Lookback”

1536 Hits READ MORE

Identifying un-natural backlinks after the Google webmaster tool’s notice

Digital Marketing Aug 16, 2013

Identifying un-natural backlinks after the Google webmaster tool’s notice

1728 Hits READ MORE

SEO Spam Tracking With Google Webmaster Made Easy

Digital Marketing Aug 10, 2013

SEO Spam Tracking With Google Webmaster Made Easy

1417 Hits READ MORE

Numbers Illustrating Social Media’s Impact on Shopping Habits brings a Bolt from the Blue

Digital Marketing Apr 1, 2013

Numbers Illustrating Social Media’s Impact on Shopping Habits brings a Bolt from the Blue

1510 Hits READ MORE

Another Panda Update & a New Version of Penguin to Roll out Soon – Matt Cutts

Digital Marketing Mar 15, 2013

Another Panda Update & a New Version of Penguin to Roll out Soon – Matt Cutts

1479 Hits READ MORE

Digital Marketing Mar 6, 2013

How Content Endures Brand Equity

1505 Hits READ MORE