SEO

Your 2025 GEO Implementation Checklist: Turning Traditional SEO Into LLM-Ready Content

TL;DR If you want AI engines and chatbots to prioritize your brand and quote you as a trusted source, you need to move from chasing rankings to creating content that’s informative and structured well enough for AI engines to read and cite. Here’s a GEO implementation checklist to update your evidence, structure, and audit processes […]

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What Is LLMs.txt? How Does It Help Your SEO

The hype, the file, and the marketer’s dilemma Every few years, something new promises to “change SEO forever.” In the early 2010s, it was AMP pages. Later, structured data became the magic switch. Now, in 2025, it’s LLMs.txt, a small text file that’s being sold as the secret to better visibility in AI search engines. […]

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Generative Engine Optimization (GEO): The Future of SEO and AI Search Visibility

Age-old SEO methods worked straightforwardly. You set up a website and optimize it really well with the right amount of relevant keywords, strong backlinks, metatags, and other magic, all to see your rankings improve over time. But with users looking for actual answers and not just links, generative engines are rewriting the content optimization rulebook. […]

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