Sailor Plastics

Campaign Type – E-Commerce SEO
Market Vertical– E-Commerce

About project

Business Overview

Sailor Plastics is a large scale manufacturer of high-quality plastic bottles and containers, offering premium packaging solutions at affordable prices to businesses. The company uses cutting-edge tech and materials to produce trendy and practical packaging options for their clients.

The hurdle

Project Overview

The client was experiencing a prolonged challenge with their search presence. Despite offering quality products and services to their customers, their website was not ranking well on search engines due to outdated SEO practices, leading to low visibility, decreased web traffic, and reduced sales.

The strategy

How Did We Do It?

SEO Audit

Conducted SEO audit to identify and fix technical issues affecting website’s ranking and visibility

Technical SEO

Improved website structure, speed, mobile-friendliness, and technical issues affecting SEO visibility.

Content Optimization

Optimized content to enhance user experience and search engine ranking.

Keyword Targeted Link Building

Built reputable, high-quality backlinks with targeted keywords to improve website authority and visibility.

The target

How Do The Numbers Look?

With our focused SEO strategies, we were successfully able to achieve the following rankings

71%

Growth in Organic Sessions

As a result of amplified organic online exposure, they experience an increase in new sessions

94%

Clicks from Target Country

The implementation of targeted link building strategies from relevant geo-locations resulted in a significant increase in organic traffic from the USA, effectively driving the majority of organic traffic to the website.

37%

Growth in Conversion Rate

As a result of technical optimizations on key website pages and purchase funnel improvement, the organic ecommerce conversion rate of the the website increased by 37%.

SEO efforts

Conclusion

With our focused SEO efforts, we were able to take Sailor Plastics to the top pages of Google and which led to a manifold increase in their online exposure.