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Solo Autos - Clixlogix

Solo Autos

  • Services Rendered – Web Development
  • Technologies – PHP / Code Igniter / HTML 5 / Angular JS / My SQL
  • Market Vertical – Auto Dealer
About project

Project Overview

Solo Autos is a very popular auto magazine that has been on the forefront of the Texas Automobile since 1988.

They have always strived to serve the community of buyers and sellers in the most radical and convenient way possible. They currently serve three major cities of Texas – Houston, Austin, San Antonio. With a feature-rich online platform they further wanted reaffirm their goal.

The hurdle

Project Challenge

There were many features particularly in this project that brought in challenges in itself. However the biggest challenge of all was to integrate all these extensive features into the website seamlessly and still ensure optimal site performance that further ensures a rich user experience.

The solution

Features

Users can post sponsored listings across the marketplace
Enables dealers to upload their cars in bulk using a CSV file
Users could fine tune the results as per their requirements
Admin will be able to manage the dealers and their listings
3 different type of user entities namely: Dealer, Buyer and Admin
The result

Featured Pages

auto-feature-1-1
auto-feature-2
auto-feature-3
The outcome

Results

As a result of successful relaunch in the new markets, Solo Autos achieved the following results

Icon Images
Increase in userbase

63% Improved Brand Recall Value

Redesigned website helped them have a unified branding across various channels of internet.

Icon Images
Boost in web traffic

33% Reduction in Bounce Rate

Solo Autos achieved 33% reduction in the bounce rate because of better UI/UX experience with its features

Icon Images
Boost in web traffic

41% Increment in Client Retention

As a result of all the strategies working in tandem, solo autos saw 41% increment in client retention rate.

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